Invest and Sell Guideline Stock

Guideline stock price

MAX

Forge Price ¹

Date

04/22/2025

Price per Share

$14.89 +$0.29 (1.99%)

Forge Price valuation

$753.76MM

Last Closed Trade ²

Close Date

xx/xx/xx

Last Closed Trade Price

$xx.xx

Last Funding Round (LFR)

Date

xx/xx/xx

Price per Share

$xx.xx

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Guideline funding rounds and valuation

Funding history chart

Funding round details

	Funding Date	Share Class	Amount Raised	Price per Share	Post-Money Valuation	Key Investors
	04/12/2021	Series E	$199.63MM	$xx.xx	$1.15B	Felicis Ventures, General Atlantic, Generation Investment Management, Greyhound Capital, Propel Ventures
Price per Share $xx.xx Shares Outstanding 8,767,620 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 0.0% Cumulative Non-cumulative Participating Non-participating Participation Cap -- Key Investors Felicis Ventures, General Atlantic, Generation Investment Management, Greyhound Capital, Propel Ventures
	07/29/2020	Series D	$83.67MM	$xx.xx	$450.21MM	Boxgroup, Felicis Ventures, Generation Investment Management, Greyhound Capital, Lerer Hippeau, Propel Venture Partners, Tiger Global Management, Xfund
Price per Share $xx.xx Shares Outstanding 7,901,757 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 0.0% Cumulative Non-cumulative Participating Non-participating Participation Cap -- Key Investors Boxgroup, Felicis Ventures, Generation Investment Management, Greyhound Capital, Lerer Hippeau, Propel Venture Partners, Tiger Global Management, Xfund
	07/29/2020	Series D-1	$3MM	$xx.xx	$450.21MM	Boxgroup, Felicis Ventures, Generation Investment Management, Greyhound Capital, Lerer Hippeau, Propel Venture Partners, Tiger Global Management, Xfund
Price per Share $xx.xx Shares Outstanding 283,312 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 0.0% Cumulative Non-cumulative Participating Non-participating Participation Cap -- Key Investors Boxgroup, Felicis Ventures, Generation Investment Management, Greyhound Capital, Lerer Hippeau, Propel Venture Partners, Tiger Global Management, Xfund
	12/12/2018	Series C	$39.25MM	$xx.xx	$170MM	Felicis Ventures, Propel Venture Partners, Tiger Global Management
Price per Share $xx.xx Shares Outstanding 7,868,564 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 0.0% Cumulative Non-cumulative Participating Non-participating Participation Cap -- Key Investors Felicis Ventures, Propel Venture Partners, Tiger Global Management
	08/08/2017	Series B	$17.49MM	$xx.xx	$85MM	Felicis Ventures
Price per Share $xx.xx Shares Outstanding 5,167,083 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 0.0% Cumulative Non-cumulative Participating Non-participating Participation Cap -- Key Investors Felicis Ventures
	07/19/2016	Series A	$12.77MM	$xx.xx	$27MM	Lerer Hippeau, New Enterprise Associates, Propel Venture Partners
Price per Share $xx.xx Shares Outstanding 8,233,018 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 0.0% Cumulative Non-cumulative Participating Non-participating Participation Cap -- Key Investors Lerer Hippeau, New Enterprise Associates, Propel Venture Partners

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Guideline stock FAQs

To buy and sell Guideline stock

Can you buy Guideline stock?

As Guideline is not publicly traded, purchasing its stock is not available to everyone. To buy the stock of a private companies like Guideline, you must be an accredited investor. If you meet the accreditation criteria, you can register for Forge’s Secondary Marketplace to buy private market stock. If you are not accredited, find out how to begin the process and qualify for new investment opportunities.

How to buy Guideline stock?

To invest in a private company like Guideline through Forge, you must first qualify as an accredited investor. (Learn more about the accreditation process.)

Create a free account to access Forge’s marketplace.
Express your interest in specific investments. Within Forge Markets, you will find detailed pricing and financing information for thousands of private companies.
Throughout this process, a dedicated Forge Private Market Specialist will be available to address any questions you may have and to guide you seamlessly through each step of the transaction.

Can you sell Guideline stock?

Yes, you may sell the Guideline stock you currently own. Forge can help you facilitate the sale of your stock in a manner that aligns with your needs and the company’s interests. If you are looking for liquidity, register with us today to begin the process. A dedicated Forge Private Market Specialist will be available to address any questions you may have along the way.

How to sell Guideline stock?

If you hold private company shares of Guideline – whether as an employee or an early investor – Forge can help you sell them.

Create a free Forge account, this will give you access to Forge’s marketplace and to one of our experienced Private Market Specialist to answer any questions you might have.
Indicate your interest to sell your Guideline on our platform.
Work with your dedicated Private Market Specialist who’ll help guide you through every step of the transaction.

To learn more about Guideline stock

Is Guideline a public company?

No, Guideline is a privately held company and is currently not publicly traded on any stock markets including NYSE or NASDAQ.

What is Guideline’s stock price?

Guideline is a private company, meaning it does’t have a publicly traded stock price. However, as of 04/22/2025 the Guideline Forge Price is $14.89 per share. The Forge Price is a derived price calculated for private companies like Guideline to provide insights into their current valuation. Learn more about Forge Price.

What is Guideline’s stock ticker symbol?

Guideline does not have an official ticker symbol because this company is not currently publicly traded.

Can institutional investors buy and sell private market stocks?

Yes. As one of the largest trading platform for the private market, Forge helps institutional investors seek liquidity as they buy and sell private stock for their portfolios or their clients. Our private market specialists have decades of experience working with institutional firms. Learn more or register today to get started.

Leadership and board

Leadership

Jeff Rosenberger Ph.D

Chief Operating Officer

Qian Liu Ph.D

Chief Data Officer

Mike Nelson

Chief Technology Officer & Co-Founder

Carol Ho JD

Chief Compliance Officer & General Counsel

Kevin Busque

Co-Founder & Chief Executive Officer

Jeremy Caballero

Co-Founder & Chief Product Officer

Aras Kolya

Chief Revenue Officer

Board

Ryan Gilbert

Propel Venture Partners

Aydin Senkut

Felicis Ventures

Aaron Goldman

General Atlantic

Guideline news and media highlights

Anschutz 04/23/2024

Grover, Cookson Co-Author Nutrition Guideline for Infants with Hernia

Pediatrics professors at the University of Colorado Anschutz Medical Campus co-authored a nutrition guideline published in the Journal of Perinatology for infants with congenital diaphragmatic hernia. The guideline offers an evidence-based framework to address the nutritional challenges these infants face.

Business.com 02/01/2024

Guideline 401k Review and Pricing

Guideline offers affordable, fully managed 401(k) plans for small businesses, handling compliance, investments, and administration. With low fees and fiduciary support, it simplifies 401(k)s for employers and employees. Guideline has over 6,500 clients and $1 billion under management.

InvestmentNews 08/11/2023

Jeff Rosenberger and Guideline’s mission to provide 401(k)s to small businesses

Guideline was founded by a former TaskRabbit executive who, exasperated by the experience of finding a retirement plan for a rapidly growing technology startup, decided to build a digital record record keeper from the ground up. Rosenberger joined in 2016 to bring in more experience with financial products. Since launching in 2015, Guideline has grown to 40,000 customers and $9 billion in assets under management.

Forbes 07/29/2020

Small Business 401 (K) Provider Guideline Now Has A Valuation Of Close To $500 Million

Despite a global pandemic that’s taking a huge toll on the nation’s small businesses, Guideline, the 401 (K) plan provider was able to raise more than $80 million in fresh capital at a valuation of close to $500 million.

Other companies like Guideline in the Business Operations sector

Sector: Enterprise Software

Subsector: Business Operations

					Last Funding Round
Company		Forge Price	Forge Price Change ⁵	Last Closed Trade	Share Class	Post-Money Valuation	Price per Share	Amount Raised
	BuildOps	--	--	$xx.xx	Series C	$1.01B	$xx.xx	$126.6MM
	Clay	--	--	$xx.xx	Non-Voting Junior	$1.25B	$xx.xx	$2.25MM
	Electric AI	--	--	$xx.xx	Series D-1	$1.04B	$xx.xx	$23.35MM
	FloQast	$10.00	-16.81%	$xx.xx	Series E	$1.6B	$xx.xx	$60.29MM
	Handle	--	--	$xx.xx	Series AA-1	$198.18MM	$xx.xx	$26MM
	Mews	--	--	$xx.xx	--	--	--	--
	Navan	$6.91	+5.98%	$xx.xx	Series G	$9.2B	$xx.xx	$77MM
	OpenGov	--	--	$xx.xx	Series D-2	$1.29B	$xx.xx	$430MM
	ShipBob	--	--	$xx.xx	Series F	$2.01B	$xx.xx	$100MM
	Testlio	--	--	$xx.xx	--	--	--	--

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Updated on: Feb 12, 2025

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Guideline stock