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Secondary marketplace / Trade private companies

Browse Consumer & Lifestyle Companies

The Consumer & Lifestyle sector is generally made up of tools created for daily use with the consumer in mind. Consumer technologies include appliances, fitness tracking devices and wearables, video games and consoles, speakers, and many more. Register today to discover how Forge can help you buy and sell private shares.

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Consumer & Lifestyle
All Consumer & Lifestyle Education Energy Enterprise Software Fintech Foodtech Healthcare Industrial Real Estate Technology Hardware Transportation
Subsector
All Automotive Cannabis & Tobacco Clothing, Fashion, Beauty & Apparel Consumer & Lifestyle Enterprise Software Consumer Applications Consumer Electronics E-commerce E-commerce Software Entertainment Fitness Gaming Home Products Media Other Consumer & Lifestyle Pets Restaurants & Coffee Social Travel & Hospitality
Post-Money Valuation
All Less than $500MM $500MM to $1B $1B to $5B More than $5B
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Consumer & Lifestyle
All Consumer & Lifestyle Education Energy Enterprise Software Fintech Foodtech Healthcare Industrial Real Estate Technology Hardware Transportation
Subsector
All Automotive Cannabis & Tobacco Clothing, Fashion, Beauty & Apparel Consumer & Lifestyle Enterprise Software Consumer Applications Consumer Electronics E-commerce E-commerce Software Entertainment Fitness Gaming Home Products Media Other Consumer & Lifestyle Pets Restaurants & Coffee Social Travel & Hospitality
Post-Money Valuation
All Less than $500MM $500MM to $1B $1B to $5B More than $5B
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Active Market Forge Price1 Last Funding Round Trade Eligibility
Company Sector & Subsector Market Activity4 Highest Bid Lowest Ask Last Matched +/- to LFR $ Total Bids $ Total Asks # Bids # Asks Current Price 6-month 1-year Total Funding Round Date Amount Raised Post-Money Valuation3 Price Key Investors Common Preferred Fund
ByteDanceConsumer & Lifestyle
Social		Low$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$7.4BNot available----------
WhoopConsumer & Lifestyle
Fitness		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$11.23+364.05%+494.18%$958.85MMSeries G-13/31/2026$500MM$10.1B$11.23Collaborative Fund, 2PointZero Group, Qatar Investment Authority, Mubadala, Abbott, Mayo Clinic, Macquarie Capital, Glade Brook, B-Flexion, IVP, Foundry, Accomplice, Affinity Partners, Promus Ventures, Bullhound Capital, Cristiano Ronaldo, LeBron James, Rory McIlroy, Reggie Miller, Niall Horan, Karen Wazen, Virgil van Dijk, Mathieu van der Poel, Shane Lowry
Epic GamesConsumer & Lifestyle
Gaming		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$418.87-9.90%-4.32%$7.53BCorporate Round2/8/2024$1.5B$22.5B$600.00--
GametimeConsumer & Lifestyle
Entertainment		Low$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$10.06+0.00%-0.40%$242.38MMSeries C5/26/2022$22.2MM$313.63MM$15.09Nimble Partners, John Burbank, Maven Ventures, Accel, GV, Jeff Mallett, Bolt Ventures, David Blitzer, Tenere Capital, Blitzscaling Ventures, Next Play Capital, Alumni Ventures, University Growth Fund, Palapa Ventures
CanvaConsumer & Lifestyle
Consumer Applications		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$556.87MMSeries A-56/22/2020$70MM$5.99B$252.99Blackbird Ventures, Sequoia Capital, Bond Capital, Felicis Ventures, General Catalyst
DiscordConsumer & Lifestyle
Social		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$31.36+17.45%+30.83%$1BSeries I8/15/2021$500MM$15B$55.06Dragoneer Partners, Baillie Gifford, Fidelity, Franklin Templeton
OnlyFansConsumer & Lifestyle
Social		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available------Not available----------
SheinConsumer & Lifestyle
Clothing, Fashion, Beauty & Apparel		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available------Not available----------
StravaConsumer & Lifestyle
Fitness		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$13.99+0.00%-30.05%$228.48MMSeries F-15/22/2025$50MM$2.2B$13.99Sequoia Capital
FanaticsConsumer & Lifestyle
Clothing, Fashion, Beauty & Apparel		Low$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$42.00+0.00%+0.00%$4.4BPrivate Equity Round 312/6/2022$700MM$31B$76.17--
Luma AIConsumer & Lifestyle
Consumer Applications		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$967.97MMSeries C11/19/2025$462.56MM$3.85B$128.02HUMAIN, AMD Ventures, Andreessen Horowitz, Omniva, Amplify Partners, Matrix Partners, Hanwha Asset Management
WhatnotConsumer & Lifestyle
E-commerce		Low$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$971.79MMSeries F10/28/2025$225MM$11.5B$370.48DST Global, CapitalG, Sequoia Capital, Alkeon Capital
WhopConsumer & Lifestyle
E-commerce		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$273.39MMSeries C-12/25/2026$100MM$1.6B$73.60Tether
SKIMSConsumer & Lifestyle
Clothing, Fashion, Beauty & Apparel		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$955.57MMSenior11/12/2025$225MM$5B$403.16Goldman Sachs
TonalConsumer & Lifestyle
Fitness		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$36.25MMSeries 1-C3/30/2026$5.5MM$442.4MM$0.36Undisclosed Investors
Eight SleepConsumer & Lifestyle
Home Products		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$8.03+0.00%+457.64%$269.78MMSeries D-13/4/2026$46MM$1.5B$8.03HSG, Valor Equity Partners, Founders Fund, Y Combinator, Charles Leclerc, Zak Brown, Tether
Beast IndustriesConsumer & Lifestyle
Gaming		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$650MMSeries C1/15/2026$500MM$5B$40.26Alpha Wave, Bitmine Immersion Technologies
X (fka Twitter)Consumer & Lifestyle
Social		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available------Not available----------
QuinceConsumer & Lifestyle
E-commerce		Low$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$974.96MMSeries E3/11/2026$500MM$10.1B$289.28ICONIQ Capital, Basis Set Ventures, Wellington Management, WndrCo, MarcyPen Capital Partners, Ballie Gifford, Notable Capital, DST Global
ValveConsumer & Lifestyle
Gaming		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available------Not available----------
A24 FilmsConsumer & Lifestyle
Entertainment		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available------Not available----------
GetYourGuideConsumer & Lifestyle
Travel & Hospitality		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$678MMNot available----------
WyzeConsumer & Lifestyle
Consumer Electronics		Low$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxx$3.00+0.00%+0.00%$146MMSeries B7/30/2021$100MM$581.73MM$7.53Marcy Venture Partners, American Family Ventures
Blank StreetConsumer & Lifestyle
Restaurants & Coffee		Limited$xx.xx$xx.xx$xx.xxxx%$xx.xx$xx.xxxxxxNot available----$127.72MMSeries B-45/2/2025$21MM$502.74MM$11.37Undisclosed Investors
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  1. Forge Price™ is a custom data-point calculated and disseminated by Forge Data LLC (“Forge Data”) and is a mark of Forge Data. Forge Price may rely on a very limited number of inputs in its calculation. Forge Price is prepared and disseminated solely for informational purposes. Redistribution is permitted solely with Forge’s written consent. While Forge has obtained information from sources it believes to be reliable, Forge does not perform an audit or undertake any duty of due diligence or independent verification of any information it receives. Forge does not guarantee the accuracy, completeness, timeliness, or availability of Forge Price, and are not responsible for any errors or omissions, regardless of the cause, or any results obtained from the use of Forge Price. Forge Price is derived from secondary activity on the Forge platform and other private market trading platforms, and other publicly-available datapoints collected by Forge. Forge Price is not intended to, and does not necessarily, represent the market price of any securities (I.e., the price at which you could buy or sell such securities). Neither reference to company names, nor calculation of Forge Price for a specific company, implies any affiliation between Forge and that company, any endorsement or sponsorship by Forge of any company or vice versa, or any partnership, joint venture or other commercial relationship between Forge and any company. Rights with respect to any company marks referred to herein are owned by the company. The dollar-figure and percentage displayed indicates the per share change in dollar amount and percentage since the most recent Forge Price change. Percentages are rounded to the nearest whole number.

  2. The dollar-figure and percentage displayed indicates the per share change in dollar amount and percentage since the most recent Forge Price change. Percentages are rounded to the nearest whole number.

  3. Post-Money Valuation (valuation) represents the estimated valuation based on company-submitted Certificates of Incorporations (COIs).

  4. Market activity indicates the level of activity for a company based on recent IOIs, secondary transactions, and pending transactions.

Sector and subsector descriptions focus primarily on the types of companies within the respective sectors and subsectors that are typically available through Forge Markets. Any sector or subsector as a whole may include companies that participate in business lines in other sectors or subsectors. Companies are classified into sectors and subsectors according to the problem(s) they seek to solve rather than the method by which the solution is delivered.