The Consumer & Lifestyle sector is generally made up of tools created for daily use with the consumer in mind. Consumer technologies include appliances, fitness tracking devices and wearables, video games and consoles, speakers, and many more. Register today to discover how Forge can help you buy and sell private shares.
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Register| Active Market | Forge Price1 | Last Funding Round | Trade Eligibility | ||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Company | Sector & Subsector | Market Activity4 |
Highest Bid | Lowest Ask | Last Matched | +/- to LFR | $ Total Bids |
$ Total Asks |
# Bids |
# Asks |
Current Price |
6-month |
1-year |
Total Funding |
Round | Date | Amount Raised |
Post-Money Valuation3 |
Price |
Key Investors | Common | Preferred | Fund | ||
| Epic Games | Consumer & Lifestyle Gaming | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | $920.78K | -- | 3 | $332.90 | -30.61% | -26.02% | $7.53B | Corporate Round | 2/8/2024 | $1.5B | $22.5B | $600.00 | -- | |||||
| Discord | Consumer & Lifestyle Social | Low | $xx.xx | $xx.xx | $xx.xx | xx% | -- | $3.1M | -- | 3 | $36.79 | +17.32% | +38.67% | $1B | Series I | 8/15/2021 | $500M | $15B | $55.06 | Dragoneer, Baillie Gifford, Fidelity, Franklin Templeton, Coatue Management, Acrew Capital, Aliya Capital Partners, BITKRAFT Ventures Management, Broocknell Ventures, Stella Capital, Sony Interactive Entertainment | |||||
| Whoop | Consumer & Lifestyle Fitness | High | $xx.xx | $xx.xx | $xx.xx | xx% | -- | $18.7M | -- | 4 | $8.39 | -25.29% | +315.35% | $958.85M | Series G-1 | 3/31/2026 | $500M | $10.1B | $11.23 | Collaborative Fund, 2PointZero Group, Qatar Investment Authority, Mubadala, Abbott, Mayo Clinic, Macquarie Capital, Glade Brook, B-Flexion, IVP, Foundry, Accomplice, Affinity Partners, Promus Ventures, Bullhound Capital, Cristiano Ronaldo, LeBron James, Rory McIlroy, Reggie Miller, Niall Horan, Karen Wazen, Virgil van Dijk, Mathieu van der Poel, Shane Lowry | |||||
| ByteDance | Consumer & Lifestyle Social | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $7.4B | Not available | -- | -- | -- | -- | -- | |||||
| Higgsfield | Consumer & Lifestyle Consumer Applications | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | $680.80K | -- | 2 | -- | Not available | -- | -- | $533.16M | Series B | 8/17/2026 | $400M | $5.4B | $197.29 | DST Global, Tribe Capital, Goldman Sachs, Smash Capital, Fifth Wall, Valor Capital, Intel Capital, Liberty Global Tech Ventures, Mirae Asset Capital, NTT DOCOMO Ventures, Accel, Menlo Ventures, Alpha Intelligence Capital, GFT Ventures, Capra Ventures, BAM Corner Point, BroadLight Capital | |||||
| Canva | Consumer & Lifestyle Consumer Applications | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | $1M | -- | 1 | -- | Not available | -- | -- | $482.96M | Series A-5 | 6/22/2020 | $60M | $6B | $252.99 | Blackbird Ventures, Sequoia Capital, BOND, Felicis, General Catalyst | |||||
| Fanatics | Consumer & Lifestyle Clothing, Fashion, Beauty & Apparel | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | $56.75 | +35.12% | +35.12% | $4.4B | Private Equity Round 3 | 12/6/2022 | $700M | $31B | $76.17 | -- | |||||
| Whatnot | Consumer & Lifestyle E-commerce | Low | $xx.xx | $xx.xx | $xx.xx | xx% | $10M | -- | 1 | -- | Not available | -- | -- | $1.51B | Series G | 8/7/2026 | $545M | $20B | $150.48 | ICONIQ Capital, Lightspeed Venture Partners, Avra, Kleiner Perkins, Wellington Management, Standard Capital, Andreessen Horowitz, BOND, DST Global, Greycroft, Y Combinator, CapitalG, Alkeon Capital, Durable Capital Partners | |||||
| OnlyFans | Consumer & Lifestyle Social | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | -- | Not available | -- | -- | -- | -- | -- | |||||
| Valve | Consumer & Lifestyle Gaming | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | -- | Not available | -- | -- | -- | -- | -- | |||||
| SKIMS | Consumer & Lifestyle Clothing, Fashion, Beauty & Apparel | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $955.57M | Senior | 11/12/2025 | $225M | $5B | $403.16 | Goldman Sachs | |||||
| Eight Sleep | Consumer & Lifestyle Home Products | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | $258.75K | -- | 1 | $5.76 | +0.00% | -28.27% | $269.78M | Series D-1 | 3/4/2026 | $46M | $1.5B | $8.03 | HSG, Valor Equity Partners, Founders Fund, Y Combinator, Charles Leclerc, Zak Brown, Tether | |||||
| Suno | Consumer & Lifestyle Entertainment | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $798.86M | Series D | 6/3/2026 | $415M | $5.4B | $197.92 | Bond Capital, IVP, Forerunner, Union Square Ventures, Alkeon Capital, Quiet Capital, Matrix, Lightspeed Venture Partners, Menlo Ventures, Schroders Capital | |||||
| Beast Industries | Consumer & Lifestyle Gaming | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $650M | Series C | 1/15/2026 | $500M | $5B | $40.26 | Alpha Wave, Bitmine Immersion Technologies | |||||
| Novig | Consumer & Lifestyle Entertainment | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | $100.00K | -- | 1 | -- | Not available | -- | -- | $106.27M | Series B | 2/18/2026 | $75.43M | $500M | $1.07 | Pantera Capital, Multicoin Capital, Makers Fund, Edge Equity, Forerunner, NFX, Perceptive Ventures | |||||
| Quince | Consumer & Lifestyle E-commerce | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $974.96M | Series E | 3/11/2026 | $500M | $10.1B | $289.28 | ICONIQ Capital, Basis Set Ventures, Wellington Management, WndrCo, MarcyPen Capital Partners, Ballie Gifford, Notable Capital, DST Global | |||||
| Strava | Consumer & Lifestyle Fitness | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | $205.00K | -- | 2 | -- | $13.99 | +0.00% | +0.00% | $228.48M | Series F-1 | 5/22/2025 | $50M | $2.2B | $13.99 | Sequoia Capital, TCV, Jackson Square Ventures, Go4it, Bow River Capital | |||||
| Waabi | Consumer & Lifestyle Automotive | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $290.21M | Series B | 6/18/2024 | $202M | $701.15M | $3.55 | Uber, Khosla Ventures, NVIDIA, Volvo Group Venture Capital, Porsche Automobil Holding SE, Scania Invest, Ingka Investments, HarbourVest Partners, G2 Venture Partners, Business Development Bank of Canada, Export Development Canada, Radical Ventures, Incharge Capital | |||||
| Mammoth Brands | Consumer & Lifestyle Clothing, Fashion, Beauty & Apparel | Low | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $441.08M | Series F | 11/18/2025 | $146.08M | $2.36B | $18.26 | Undisclosed Investors | |||||
| StockX | Consumer & Lifestyle E-commerce | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | -- | Not available | -- | -- | -- | -- | -- | |||||
| Fanatics Collectibles | Consumer & Lifestyle Other Consumer & Lifestyle | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $347M | Series A | 9/21/2021 | $347M | $10.39B | $45.36 | Silver Lake, Endeavor, Insight Partners | |||||
| A24 Films | Consumer & Lifestyle Entertainment | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | -- | Not available | -- | -- | -- | -- | -- | |||||
| X (fka Twitter) | Consumer & Lifestyle Social | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | -- | Not available | -- | -- | -- | -- | -- | |||||
| LiveKit | Consumer & Lifestyle Consumer Electronics | Limited | $xx.xx | $xx.xx | $xx.xx | xx% | -- | -- | -- | -- | Not available | -- | -- | $221.3M | Series C-1 | 8/3/2026 | $40M | $1.45B | $5.08 | Undisclosed Investors | |||||
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The dollar-figure and percentage displayed indicates the per share change in dollar amount and percentage since the most recent Forge Price change. Percentages are rounded to the nearest whole number.
Post-Money Valuation (valuation) represents the estimated valuation based on company-submitted Certificates of Incorporations (COIs).
Market activity indicates the level of activity for a company based on recent IOIs, secondary transactions, and pending transactions.
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