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Browse Consumer & Lifestyle Companies

The Consumer & Lifestyle sector is generally made up of tools created for daily use with the consumer in mind. Consumer technologies include appliances, fitness tracking devices and wearables, video games and consoles, speakers, and many more. Register today to discover how Forge can help you buy and sell private shares.

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Active Market Forge Price1 Last Funding Round Trade Eligibility
Company Sector & Subsector Market Activity4 Highest Bid Lowest Ask Last Matched +/- to LFR $ Total Bids $ Total Asks # Bids # Asks Current Price 6-month 1-year Total Funding Round Date Amount Raised Post-Money Valuation3 Price Key Investors Common Preferred Fund
SubstackConsumer & Lifestyle
Media
Low$xx.xx$xx.xx$xx.xxxx%--------$32.00+0.00%+21.72%$195.94MSeries C7/17/2025$100M$1.1B$34.19BOND, TCG, Andreessen Horowitz, Rich Paul, Jens Grede
ZellerfeldConsumer & Lifestyle
Clothing, Fashion, Beauty & Apparel
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$100.74MSeries A-33/16/2026$30M$585.43M$2.12OMR X
Athletic BrewingConsumer & Lifestyle
Other Consumer & Lifestyle
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$75.45MNot available----------
SynthesiaConsumer & Lifestyle
Consumer Applications
Limited$xx.xx$xx.xx$xx.xxxx%$200.10K--1--Not available----$340.95MSeries D-11/15/2025$134M$2.1B$90.26NEA, WiL, Atlassian Ventures, PSP Growth, GV, MMC Ventures, FirstMark
TonalConsumer & Lifestyle
Fitness
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$36.25MSeries 1-C3/30/2026$5.5M$442.4M$0.36Undisclosed Investors
Underdog FantasyConsumer & Lifestyle
Gaming
Limited$xx.xx$xx.xx$xx.xxxx%--$120.00K--1Not available----$185MSeries C-13/27/2026$70M$2.46B$19.97Undisclosed Investors
ZeptoConsumer & Lifestyle
E-commerce
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
Back MarketConsumer & Lifestyle
E-commerce
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
DuckDuckgoConsumer & Lifestyle
Consumer Applications
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$71.72MSeries C-16/16/2021$29.65M$793.14M$6.59Omers Ventures, Thrive, GP Bullhound, Impact America Fund, Brian Acton, Tim Berners-Lee, Freada Kapor Klein, Mitch Kapor
Luma AIConsumer & Lifestyle
Consumer Applications
Limited$xx.xx$xx.xx$xx.xxxx%--$391.02K--1Not available----$967.97MSeries C11/19/2025$462.56M$3.85B$128.02HUMAIN, AMD Ventures, Andreessen Horowitz, Omniva, Amplify Partners, Matrix Partners, Hanwha Asset Management
OfferUpConsumer & Lifestyle
E-commerce
Limited$xx.xx$xx.xx$xx.xxxx%--$625.00K--1Not available----$379MSeries F3/25/2020$120M$486.55M$2.29OLX Group, Andreessen Horowitz, Warburg Pincus
WyzeConsumer & Lifestyle
Consumer Electronics
Low$xx.xx$xx.xx$xx.xxxx%--$2.33M--3Not available----$146MSeries B7/30/2021$100M$581.73M$7.53Marcy Venture Partners, American Family Ventures
FaireConsumer & Lifestyle
E-commerce
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$1.38BSeries G5/25/2022$596.21M$12.59B$26.16Durable Capital Partners, D1 Capital Partners, Dragoneer Investment Group
HopperConsumer & Lifestyle
Travel & Hospitality
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
HumeConsumer & Lifestyle
Other Consumer & Lifestyle
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
Mammoth BrandsConsumer & Lifestyle
Clothing, Fashion, Beauty & Apparel
Low$xx.xx$xx.xx$xx.xxxx%--------Not available----$441.08MSeries F11/18/2025$146.08M$2.36B$18.26Undisclosed Investors
MeeshoConsumer & Lifestyle
Consumer Applications
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$1.34BSeries E-14/22/2024$227M$3.9B$56.00Undisclosed investors
Animoca BrandsConsumer & Lifestyle
Gaming
Low$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
OyoConsumer & Lifestyle
Travel & Hospitality
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
PoppiConsumer & Lifestyle
E-commerce
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------
WhopConsumer & Lifestyle
E-commerce
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$273.39MSeries C-12/25/2026$100M$1.6B$73.60Tether
AvantStayConsumer & Lifestyle
Travel & Hospitality
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$335.48MSeries C-16/3/2025$131.34M$674.65M$6.80Undisclosed Investors
DescriptConsumer & Lifestyle
Media
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available----$102.62MSeries C11/15/2022$50.7M$543.78M$15.31OpenAI, Andreessen Horowitz, Redpoint Ventures, Spark Capital, Daniel Gross
PlexConsumer & Lifestyle
Entertainment
Limited$xx.xx$xx.xx$xx.xxxx%--------Not available------Not available----------

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  1. Forge Price™ is a custom data-point calculated and disseminated by Forge Data LLC (“Forge Data”) and is a mark of Forge Data. Forge Price may rely on a very limited number of inputs in its calculation. Forge Price is prepared and disseminated solely for informational purposes. Redistribution is permitted solely with Forge’s written consent. While Forge has obtained information from sources it believes to be reliable, Forge does not perform an audit or undertake any duty of due diligence or independent verification of any information it receives. Forge does not guarantee the accuracy, completeness, timeliness, or availability of Forge Price, and are not responsible for any errors or omissions, regardless of the cause, or any results obtained from the use of Forge Price. Forge Price is derived from secondary activity on the Forge platform and other private market trading platforms, and other publicly-available datapoints collected by Forge. Forge Price is not intended to, and does not necessarily, represent the market price of any securities (I.e., the price at which you could buy or sell such securities). Neither reference to company names, nor calculation of Forge Price for a specific company, implies any affiliation between Forge and that company, any endorsement or sponsorship by Forge of any company or vice versa, or any partnership, joint venture or other commercial relationship between Forge and any company. Rights with respect to any company marks referred to herein are owned by the company. The dollar-figure and percentage displayed indicates the per share change in dollar amount and percentage since the most recent Forge Price change. Percentages are rounded to the nearest whole number.

  2. The dollar-figure and percentage displayed indicates the per share change in dollar amount and percentage since the most recent Forge Price change. Percentages are rounded to the nearest whole number.

  3. Post-Money Valuation (valuation) represents the estimated valuation based on company-submitted Certificates of Incorporations (COIs).

  4. Market activity indicates the level of activity for a company based on recent IOIs, secondary transactions, and pending transactions.

Sector and subsector descriptions focus primarily on the types of companies within the respective sectors and subsectors that are typically available through Forge Markets. Any sector or subsector as a whole may include companies that participate in business lines in other sectors or subsectors. Companies are classified into sectors and subsectors according to the problem(s) they seek to solve rather than the method by which the solution is delivered.