NotCo is a food technology company developing animal-based foods using only plants, such as creating dairy and meat alternatives. NotCo uses a proprietary artificial intelligence algorithm that learns and studies combinations of plants in order to replicate animal products, considering the chemical, molecular, physical, and nutritional characteristics. NotCo was founded in 2015 by Karim Pichara, Matias Muchnick, and Pablo Zamora. They are currently headquartered in New York, NY.