Ibotta Stock

The existing shareholders of Ibotta are aiming to raise $551 million when they hit the public market.

With its IPO launch, Ibotta more than doubled its valuation to $2.3 billion.

Ibotta, the digital marketing software firm, is reportedly gearing up for an initial public offering (IPO) that could value the company at $2 billion or more. To assist with the IPO, Ibotta has enlisted the help of Goldman Sachs Group and Citigroup as advisers, Bloomberg reported Thursday (Nov. 2), citing unnamed sources. Reached by PYMNTS, an Ibotta spokesperson declined to comment on the report. While the exact timing of the IPO has yet to be determined, it is expected to take place next year, according to the report.