Niantic Stock

nianticlabs.comAugmented/​Virtual RealityFounded: 2011Funding to Date: $630.15MM

Niantic is a developer of AR technology designed to spark creative and engaging journeys in the real world with products that inspire outdoor exploration, exercise, and meaningful social interaction.

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Enterprise Value (based on primary financings)

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Niantic investors also invested in these private companies

Samsung Ventures
Nico Wittenborn
Institutional Venture Partners
Causeway Media Partners
aXiomatic
Nintendo

Team

Management Team

John Hanke
Co-Founder & Chief Executive Officer
Jeff Shouger
Senior VP & Chief Financial Officer
Phil Keslin
Chief Technology Officer
Mike Quigley
Chief Marketing Officer

Board Members

John Hanke
Megan Quinn
Spark Capital

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News

Just a month after its last acquisition of the WebAR development platform 8th Wall, Niantic announced its purchase of New Zealand-based augmented reality studio NZXR today. These strategic acquisitions are part of Niantic’s overarching plan to build what it calls a “real-world metaverse,” which is dependent on AR rather than VR.
The makers of Pokémon Go think AR, not VR, is going to be the path to the metaverse
Niantic wants to develop technology that brings people closer to the outside world. Earlier this month, Niantic unveiled its Lightship AR Developer Kit (ARDK), which makes tools to develop AR games publicly available for free to anyone who has a basic knowledge of the Unity game engine.