DataXu Stock

advertising.roku.comEnterprise Software / Sales & Marketing /​ AdtechFounded: 2009Funding to Date: $92.85MM

Dataxu is a developer of marketing software designed to help marketing professionals use data to improve their advertising. DataXu was acquired by Roku on November 8, 2019. Forge no longer actively tracks this company.

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DataXu Stock Price

Forge Price 1
Price not available
Last Closed Trade 2
Close Date
xx/xx/xx
Last Closed Trade Price
$xx.xx
Last Funding Round (LFR)
Date
xx/xx/xx
Price per Share
$xx.xx

DataXu Funding Rounds and Valuation

Funding History Chart
Funding Round Details
Funding Date Share Class Amount Raised Price per Share Post-Money Valuation Key Investors
01/25/2016 Series F $10MM $xx.xx $382.38MM Sky
Price per Share
$xx.xx
Shares Outstanding
5,019,639
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Sky
01/21/2014 Series E $10MM $xx.xx $289.98MM Undisclosed Investors
Price per Share
$xx.xx
Shares Outstanding
5,393,740
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Undisclosed Investors
02/07/2013 Series D $30MM $xx.xx $243.28MM Atlas Venture, Flybridge Capital Partners, Menlo Ventures, Thomvest Ventures
Price per Share
$xx.xx
Shares Outstanding
18,249,022
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.2x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Atlas Venture, Flybridge Capital Partners, Menlo Ventures, Thomvest Ventures
07/01/2011 Series C1 $3.57MM $xx.xx $148.25MM Undisclosed Investors
Price per Share
$xx.xx
Shares Outstanding
2,903,027
Liquidation Pref Order
2
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Undisclosed Investors
07/01/2011 Series C $20MM $xx.xx $148.25MM Undisclosed Investors
Price per Share
$xx.xx
Shares Outstanding
16,263,732
Liquidation Pref Order
2
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Undisclosed Investors
03/08/2010 Series B $11MM $xx.xx $48.66MM Atlas Venture, Flybridge Capital Partners, Menlo Ventures
Price per Share
$xx.xx
Shares Outstanding
21,950,017
Liquidation Pref Order
2
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Atlas Venture, Flybridge Capital Partners, Menlo Ventures
04/14/2009 Series A $8.28MM $xx.xx $16.15MM Atlas Venture, Flybridge Capital Partners, Spark Capital
Price per Share
$xx.xx
Shares Outstanding
39,405,799
Liquidation Pref Order
2
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
6.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Atlas Venture, Flybridge Capital Partners, Spark Capital

DataXu Investors Also Invested in These Private Companies

Leadership & Board

Leadership

Willard Simmons Ph.D
CTO & Co-Founder
Bruce Journey
Co-Founder & Chief Customer Officer
Michael Baker JD
Co-Founder, President, & CEO
Rich Forcier
CFO
Ed Montes JD
CRO

Board

John Jarve
Menlo Ventures
Mark Jung
Self
Daniel Demmer
Self
Michael Baker JD
DataXu
Jamie West
Self
Jeffrey Bussgang
Flybridge Capital Partners

DataXu stock FAQs

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Can you buy DataXu stock?

You can no longer buy DataXu stock on a secondary marketplace as this company is no longer private. If you are interested in buying stock of other private companies, learn more about how to invest in the private market or register today to get started.
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How to buy DataXu stock?

You can no longer buy DataXu stock on a secondary marketplace as this company is no longer private. If you are interested in buying stock of other private companies, learn more about how to invest in the private market or register today to get started.
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Can you sell DataXu stock?

You can no longer sell stock of DataXu on Forge as this company is no longer private. However, if you own stock of a private company, Forge may help you sell it in a way that works for you and the company. Learn more or register with us today to get started.
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How to sell DataXu stock?

You can no longer sell stock of DataXu on Forge as this company is no longer private. However, if you own stock of a private company, Forge may help you sell it in a way that works for you and the company. Learn more or register with us today to get started.
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Is DataXu a public company?

DataXu is now a public company.
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What is DataXu’s stock price?

The stock price of DataXu is not currently available.
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What is DataXu’s stock ticker symbol?

The ticker symbol of DataXu is not currently available.
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Can institutional investors buy and sell private market stocks?

Yes. As one of the largest trading platform for the private market, Forge helps institutional investors seek liquidity as they buy and sell private stock for their portfolios or their clients. Our private market specialists have decades of experience working with institutional firms. Learn more or register today to get started.

DataXu News and Media Highlights

Roku Relaunches Dataxu As OneView, Marrying Its User Data To The DSP | AdExchanger

Roku said Tuesday it rebranded dataxu, the DSP it acquired last October, and is introducing it as a programmatic ad-buying platform called OneView, with capabilities powered by Roku’s first-party data. OneView was the name of a dataxu’s cross-device identity graph, which is joining with Roku’s data from 39 million US households to combine programmatic performance... Continue reading »

The Rise Of The Ad Tech ‘Investorpreneur’ | AdExchanger

With early-stage ad tech venture capital (VC) dwindling in recent years, some ad tech entrepreneurs stepped in to fill that funding gap, forming an angel investor ecosystem. While institutional investors are disenchanted with ad tech, insiders are more optimistic. AppNexus founder and CEO Brian O’Kelley said he hopes to invest “in a space I understand... Continue reading »

Acxiom expands analytics deal with DataXu

Acxiom (ACXM -0.6%) has expanded a licensing partnership with programmatic marketing software provider DataXu, allowing DataXu to license its third-party data. The partnership allowed for advertisers

Acxiom, DataXu Partner To Bridge Gap Between TV And Digital

Acxiom, a provider of so-called "people-based" marketing, said it has expanded its partnership with DataXu, a provider of programmatic marketing software, an arrangement that will enable DataXu to license its third-party data for advanced TV and analytics solutions.
Browse Insights
Updated on: Dec 21, 2024

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