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AppDirect Stock $17.35

Forge Price ¹ updated November 17, 2024

appdirect.comEnterprise Software / Business OperationsFounded: 2009Funding to Date: $469.77MM

AppDirect, founded in 2009, is a subscription commerce platform company that seeks to bring together technology providers, advisors, and businesses to simplify how they buy, sell and manage technology. AppDirect also powers AppSmart, a B2B technology marketplace and ecosystem with the goal of connecting technology buyers with expert advisors seeking to make it easier to sell, buy, and manage telecommunications, cloud, and other critical business services. AppDirect is headquartered in San Francisco, California.

Buy and sell AppDirect stockLearn more about AppDirect IPO

Private Market Pricing DetailsValuation & Financings

AppDirect Stock Price

MAX

Forge Price ¹

Date

11/17/2024

Price per Share

$17.35

Last Closed Trade ²

Close Date

xx/xx/xx

Last Closed Trade Price

$xx.xx

Last Funding Round (LFR)

Date

xx/xx/xx

Price per Share

$xx.xx

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AppDirect Funding Rounds and Valuation

Funding History Chart

Funding Round Details

	Funding Date	Share Class	Amount Raised	Price per Share	Post-Money Valuation	Key Investors
	09/16/2020	Series G-3	$93.43MM	$xx.xx	$1.54B	Caisse de Depot et Placement du Quebec
Price per Share $xx.xx Shares Outstanding 4,062,918 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Caisse de Depot et Placement du Quebec
	09/16/2020	Series G-2	$50MM	$xx.xx	$1.54B	Caisse de Depot et Placement du Quebec
Price per Share $xx.xx Shares Outstanding 2,174,210 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Caisse de Depot et Placement du Quebec
	09/16/2020	Series G	$48MM	$xx.xx	$1.54B	Caisse de Depot et Placement du Quebec
Price per Share $xx.xx Shares Outstanding 2,440,721 Liquidation Pref Order 1 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Caisse de Depot et Placement du Quebec
	10/07/2015	Series F	$32MM	$xx.xx	$1.14B	Stingray, StarVest Partners, Mithril Capital, iNovia Capital, Foundry Group, Desmarais Group, JP Morgan Chase
Price per Share $xx.xx Shares Outstanding 1,627,146 Liquidation Pref Order 2 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Stingray, StarVest Partners, Mithril Capital, iNovia Capital, Foundry Group, Desmarais Group, JP Morgan Chase
	10/07/2015	Series E-1	$110MM	$xx.xx	$1.14B	Stingray, StarVest Partners, Mithril Capital, iNovia Capital, Foundry Group, Desmarais Group, JP Morgan Chase
Price per Share $xx.xx Shares Outstanding 5,593,319 Liquidation Pref Order 3 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Stingray, StarVest Partners, Mithril Capital, iNovia Capital, Foundry Group, Desmarais Group, JP Morgan Chase
	02/11/2015	Series D-2	$30MM	$xx.xx	$758.96MM	Mithril Capital
Price per Share $xx.xx Shares Outstanding 1,777,732 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Mithril Capital
	02/11/2015	Series D-1	$45.25MM	$xx.xx	$758.96MM	Mithril Capital
Price per Share $xx.xx Shares Outstanding 3,243,373 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Mithril Capital
	04/10/2014	Series C	$35MM	$xx.xx	$285.22MM	Mithril Capital, iNovia Capital, Foundry Group
Price per Share $xx.xx Shares Outstanding 4,838,475 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Mithril Capital, iNovia Capital, Foundry Group
	09/10/2013	Series B	$13MM	$xx.xx	$101.1MM	iNovia Capital
Price per Share $xx.xx Shares Outstanding 4,781,972 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors iNovia Capital
	07/18/2012	Series A-3	$9.47MM	$xx.xx	$59.69MM	iNovia Capital, Stingray, Desmarais Group
Price per Share $xx.xx Shares Outstanding 4,575,838 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors iNovia Capital, Stingray, Desmarais Group
	04/28/2011	Series A-2	$3.08MM	$xx.xx	$24.53MM	Stingray, iNovia Capital, Desmarais Group
Price per Share $xx.xx Shares Outstanding 2,309,286 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Stingray, iNovia Capital, Desmarais Group
	04/28/2011	Series A-1	$534,847	$xx.xx	$24.53MM	Stingray, iNovia Capital, Desmarais Group
Price per Share $xx.xx Shares Outstanding 3,209,022 Liquidation Pref Order 4 Liquidation Pref As Multiplier 1.0x Conversion Ratio 1.0x Dividend Rate 6.0% Cumulative Non-cumulative Participating Non-participating Participation Cap N/A Key Investors Stingray, iNovia Capital, Desmarais Group

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Leadership & Board

Leadership

Nicolas Desmarais

Co-Founder, Chief Executive Officer & Chairman

John Cooley

Chief Financial Officer

Renée Bergeron

Chief Operating Officer

Pierre-Luc Bisaillon

Chief Information Officer

Adam Christensen

Chief Marketing Officer

Emanuel Bertolin

Chief Revenue Officer

Board

Ajay Royan

Mithril Capital Management

Chris Arsenault

Inovia Capital

AppDirect stock FAQs

Can you buy AppDirect stock?

As AppDirect is not publicly traded, purchasing its stock is not available to everyone. To buy the stock of a private companies like AppDirect, you must be an accredited investor. If you meet the accreditation criteria, you can register for Forge’s Secondary Marketplace to buy private market stock. If you are not accredited, find out how to begin the process and qualify for new investment opportunities.

How to buy AppDirect stock?

To invest in a private company like AppDirect through Forge, you must first qualify as an accredited investor. (Learn more about the accreditation process.)

Create a free account to access Forge’s marketplace.
Express your interest in specific investments. Within Forge Markets, you will find detailed pricing and financing information for thousands of private companies.
Throughout this process, a dedicated Forge Private Market Specialist will be available to address any questions you may have and to guide you seamlessly through each step of the transaction.

Can you sell AppDirect stock?

Yes, you may sell the AppDirect stock you currently own. Forge can help you facilitate the sale of your stock in a manner that aligns with your needs and the company’s interests. If you are looking for liquidity, register with us today to begin the process. A dedicated Forge Private Market Specialist will be available to address any questions you may have along the way.

How to sell AppDirect stock?

If you hold private company shares of AppDirect – whether as an employee or an early investor – Forge can help you sell them.

Create a free Forge account, this will give you access to Forge’s marketplace and to one of our experienced Private Market Specialist to answer any questions you might have.
Indicate your interest to sell your AppDirect on our platform.
Work with your dedicated Private Market Specialist who’ll help guide you through every step of the transaction.

Is AppDirect a public company?

No, AppDirect is a privately held company and is currently not publicly traded on any stock markets including NYSE or NASDAQ.

What is AppDirect’s stock price?

AppDirect is a private company, meaning it does’t have a publicly traded stock price. However, as of 11/17/2024 the AppDirect Forge Price is $17.35 per share. The Forge Price is a derived price calculated for private companies like AppDirect to provide insights into their current valuation. Learn more about Forge Price.

What is AppDirect’s stock ticker symbol?

AppDirect does not have an official ticker symbol because this company is not currently publicly traded.

Can institutional investors buy and sell private market stocks?

Yes. As one of the largest trading platform for the private market, Forge helps institutional investors seek liquidity as they buy and sell private stock for their portfolios or their clients. Our private market specialists have decades of experience working with institutional firms. Learn more or register today to get started.

AppDirect’s news and media highlights

ChannelE2E 01/11/2024

AppDirect Offers PE Alternative to MSPs, Technology Advisors

Online subscription marketplace AppDirect raised $100 million in additional funding from CDPQ to offer as an alternative investment option for managed service providers and technology advisors. AppDirect buys a portion of the channel company's recurring revenue stream in exchange for the capital infusion, allowing the company to retain full ownership while financing growth.

MarTech Series 02/01/2023

AppDirect and TBI Unite

AppDirect announced that it has acquired TBI, one of the leading technology service aggregators in North America.

IDG Connect 01/03/2022

CIO Spotlight: Pierre-Luc Bisaillon, AppDirect

A seasoned executive with more than twenty years’ experience in the technology industry, Pierre-Luc leads the global IT organization at AppDirect.

MarTech 05/27/2021

AppDirect Hires First CMO to Drive Growth and Brand Awareness

AppDirect®, the leading subscription commerce platform company, today announced the appointment of Adam Christensen as its first Chief Marketing Officer.

Browse More Insights

Frequently Asked Questions

Updated on: Nov 17, 2024

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