GroundTruth Stock

groundtruth.comEnterprise Software / Sales & Marketing /​ AdtechFounded: 2003Funding to Date: $121.24MM

GroundTruth utilizes purchase and location-based data to create advertising campaigns for clients. Their proprietary data sets: Location, Place, and Visitation provide real-world consumer insights. GroundTruth, formerly known as xAd, was founded in 2009 by Dipanshu Sharma, Sunil Kumar, Chandra Kholia, and Michael Libes and is headquartered in New York, NY.

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GroundTruth Stock Price

Forge Price 1
Price not yet available
Last Closed Trade 2
Close Date
xx/xx/xx
Last Closed Trade Price
$xx.xx
Last Funding Round (LFR)
Date
xx/xx/xx
Price per Share
$xx.xx

GroundTruth Funding Rounds and Valuation

Funding History Chart
Funding Round Details
Funding Date Share Class Amount Raised Price per Share Post-Money Valuation Key Investors
07/24/2018 Series F $18MM $xx.xx $477.43MM Eminence Capital
Price per Share
$xx.xx
Shares Outstanding
50,933,786
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Eminence Capital
11/14/2016 Series E $43.85MM $xx.xx $391.36MM Emergence Capital, Eminence Capital, Institutional Venture Partners, Sharepost, W Capital
Price per Share
$xx.xx
Shares Outstanding
141,078,432
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Emergence Capital, Eminence Capital, Institutional Venture Partners, Sharepost, W Capital
09/04/2014 Series D $35MM $xx.xx $243.44MM Emergence Capital Partners, Institutional Venture Partners, Palisades Ventures, Silicon Valley Bank Ventures, Softbank Capital Partners
Price per Share
$xx.xx
Shares Outstanding
153,981,522
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Emergence Capital Partners, Institutional Venture Partners, Palisades Ventures, Silicon Valley Bank Ventures, Softbank Capital Partners
11/14/2011 Series C $5.12MM $xx.xx $49.87MM Emergence Capital Partners, Palisades Ventures, Silicon Valley Bank Ventures, Softbank Capital Partners
Price per Share
$xx.xx
Shares Outstanding
111,095,857
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Participating
Participation Cap
1000
Key Investors
Emergence Capital Partners, Palisades Ventures, Silicon Valley Bank Ventures, Softbank Capital Partners
08/16/2010 Series B-1 $4.28MM $xx.xx $33.21MM Palisades Ventures, Softbank Capital Partners, Sorrento Ventures
Price per Share
$xx.xx
Shares Outstanding
138,564,760
Liquidation Pref Order
2
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Participating
Participation Cap
1000
Key Investors
Palisades Ventures, Softbank Capital Partners, Sorrento Ventures
07/03/2008 Series A-1 $15MM $xx.xx $37.5MM Acumen Fund, Arcturus Capital, Smac Partners, Sorrento Ventures, Tech Coast Angels
Price per Share
$xx.xx
Shares Outstanding
399,628,286
Liquidation Pref Order
3
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Participating
Participation Cap
1000
Key Investors
Acumen Fund, Arcturus Capital, Smac Partners, Sorrento Ventures, Tech Coast Angels

GroundTruth Investors Also Invested in These Private Companies

Leadership & Board

Leadership

Stephen McCarthy
Chief Executive Officer, President & Board Member
Christopher Yamaoka JD
Chief Financial Officer & Chief Strategy Officer
Kate Scappaticci
Chief Operating Officer
Edward Dingels
Chief Technology Officer
Rosie O'Meara
Chief Revenue Officer

Board

Anders Richardson
Palisades Growth
Dennis Phelps
IVP
Everett Cox
Emergence Capital Partners
Kevin Spain
Emergence Capital Partners
Ricky Sandler
Eminence Capital

GroundTruth stock FAQs

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Can you buy GroundTruth stock?

As GroundTruth is not publicly traded, purchasing its stock is not available to everyone. To buy the stock of a private companies like GroundTruth, you must be an accredited investor. If you meet the accreditation criteria, you can register for Forge’s Secondary Marketplace to buy private market stock. If you are not accredited, find out how to begin the process and qualify for new investment opportunities.
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How to buy GroundTruth stock?

To invest in a private company like GroundTruth through Forge, you must first qualify as an accredited investor. (Learn more about the accreditation process.)

  1. Create a free account to access Forge’s marketplace.
  2. Express your interest in specific investments. Within Forge Markets, you will find detailed pricing and financing information for thousands of private companies.
  3. Throughout this process, a dedicated Forge Private Market Specialist will be available to address any questions you may have and to guide you seamlessly through each step of the transaction.
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Can you sell GroundTruth stock?

Yes, you may sell the GroundTruth stock you currently own. Forge can help you facilitate the sale of your stock in a manner that aligns with your needs and the company’s interests. If you are looking for liquidity, register with us today to begin the process. A dedicated Forge Private Market Specialist will be available to address any questions you may have along the way.
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How to sell GroundTruth stock?

If you hold private company shares of GroundTruth – whether as an employee or an early investor – Forge can help you sell them.

  1. Create a free Forge account, this will give you access to Forge’s marketplace and to one of our experienced Private Market Specialist to answer any questions you might have.
  2. Indicate your interest to sell your GroundTruth on our platform.
  3. Work with your dedicated Private Market Specialist who’ll help guide you through every step of the transaction.
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Is GroundTruth a public company?

No, GroundTruth is a privately held company and is currently not publicly traded on any stock markets including NYSE or NASDAQ.
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What is GroundTruth’s stock price?

GroundTruth is a privately held company and therefore does not have a public stock price. However, you may access GroundTruth private market stock price with Forge Data.
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What is GroundTruth’s stock ticker symbol?

GroundTruth does not have an official ticker symbol because this company is not currently publicly traded.
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Can institutional investors buy and sell private market stocks?

Yes. As one of the largest trading platform for the private market, Forge helps institutional investors seek liquidity as they buy and sell private stock for their portfolios or their clients. Our private market specialists have decades of experience working with institutional firms. Learn more or register today to get started.

GroundTruth News and Media Highlights

Why This Marketing VP Left Wendy’s To Join A Location Data Vendor

Tracking real-world behavior is a top priority for marketers, according to Brandon Rhoten, CMO of GroundTruth. It’s not a surprising take from the chief marketing officer of a location data-based advertising platform.

Mobile Research Starts The Purchase Cycle; 78% Buy Within The Day

Once a consumer starts researching products on their smartphone, the actual purchase of a product is pretty closely behind. In the U.S., the final purchase is most likely to occur in a physical store, which is not the case in some other countries. While different countries have varying degrees of penetration, the smartphone is considered the most important device for retail research by almost a third (30%) of all retail shoppers, according to a new report.

As a Retail Marketing Technology, Artificial Intelligence Lends a Helping Hand

AI is an up-and coming marketing technology that's transforming the world of retail. Learn how.

Is Mobile Ad Targeting The Next Philanthropic Frontier?

Do people give more money when they're targeted at just the right place and time to make them feel the most generous? New tech is finding that the...
Browse Insights
Updated on: Dec 21, 2024

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