Deserve was founded in 2013 by Kalpesh Kapadia and Michael Hallinan. The company has not publicly endorsed plans to participate in an IPO.

Deserve is a fintech company that offers digital-first credit card solutions. The company allows businesses to develop and deploy branded cards for their customers. In 2022, Financial Times and Statista recognized Deserve as one of the fastest growing fintech companies in the United States. The company has raised more than $500 million in venture capital funding from investors including Mission Holdings, Goldman Sachs, Sallie Mae, Visa, Mastercard, and Ally Bank. The company was valued at $500 million after a $50 million round of Series D fundraising in 2021.

These comments should not be interpreted to mean that the company is formally pursuing or foregoing an IPO.

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Learn more about Deserve

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What is Deserve's IPO price?

The IPO price for Deserve will be known only if it becomes public. However, you may access the "Price At Last Round" and the "Implied EV" for publicly traded comparable companies with Forge Data.
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Can you invest in Deserve?

Deserve is a privately held company and is not publicly traded on NYSE or NASDAQ in the U.S. To buy pre-IPO shares of a private company, you need to be an accredited investor. Learn more about how to invest in the private market or register today to get started.

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Can you sell Deserve shares pre-IPO?

If you own Deserve pre-IPO shares and are considering selling, you can find what your shares could be worth on Forge’s secondary marketplace.

Our Private Market Specialists are available to answer any questions you might have and can help connect you with a buyer from our network of 125,000 accredited investors and institutions. You can also learn more about how to sell your private shares before getting started.

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Is Deserve a publicly traded company?

Deserve is a private company and not publicly traded.

If you are interested in buying or selling private company shares, you can register with Forge today for free to explore your options. Registering gives you access to one of our Private Market Specialists who can guide you through the process of buying or selling. Learn more about how Forge might help you buy pre-IPO shares or sell pre-IPO shares.

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What is Deserve's funding to date?

Deserve has raised $204.92MM to date.
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When was Deserve founded?

Deserve was founded in 2013.

Who are Deserve's major investors?

Alumni Ventures
Aspect Ventures
Pelion Venture Partners
Acrew Capital

Deserve Funding Rounds and Last Known Valuation

Date Funding Round Funding Raised Price per Share Last Known Valuation
4/5/2023 Series E and E-1 $57.76MM raised $XXX.XX $XXX.XX
6/24/2021 Series DD and DD-1 $50MM raised $XXX.XX $XXX.XX
11/4/2019 Series CC $50MM raised $XXX.XX $XXX.XX
10/24/2017 Series BB $19.09MM raised $XXX.XX $XXX.XX
8/24/2016 Series AA-2 $19.82MM raised $XXX.XX $XXX.XX
6/18/2015 Series AA $8.26MM raised $XXX.XX $XXX.XX
Based on primary financings
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Updated on: May 21, 2024


Public news articles listed on this page have been curated by Forge based on several factors including, but not limited to, product updates, changes in organization structure, funding rounds, third-party valuations, and key personnel changes. Changes to this list of articles can be made at any time without notice and should not be relied upon for investment purposes. Forge does not verify the accuracy of the information contained in public news articles.