Pendo was founded in 2013 by Eric Boduch, Erik Troan, Rahu Jain, and Todd Olson. The company has not officially endorsed a plan to participate in an IPO.
Pendo is a product cloud creator for digital products and data-driven teams, providing tools to help teams understand what customers want out of the software they are building. The company has raised approximately $200 million in Venture Capital funding from investors including General Atlantic, Tiger Global Management, Cross Creek, FirstMark Capital, Geodesic Capital, Sapphire Ventures, Meritech Capital Partners, Spark Capital, Battery Ventures, Salesforce Ventures, Contour Venture Partners, and Core Capital Partners. Per company press releases, Pendo last raised $100 million in October 2019 at a post-money valuation of $1 billion.
| Funding Date | Share Class | Amount Raised | Price per Share | Post-Money Valuation | Key Investors | |
|---|---|---|---|---|---|---|
| 07/27/2021 | Series F | $150MM | $xx.xx | $2.63B | Battery Ventures, B Capital Group, Contour Venture Partners, Firstmark Capital, General Atlantic, Geodesic Capital, Idea Fund Partners, Meritech Capital Partners, Sapphire Ventures, Silver Lake Waterman, Tiger Global Management | |
|
Price per Share
$xx.xx
Shares Outstanding
12,369,972
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Battery Ventures, B Capital Group, Contour Venture Partners, Firstmark Capital, General Atlantic, Geodesic Capital, Idea Fund Partners, Meritech Capital Partners, Sapphire Ventures, Silver Lake Waterman, Tiger Global Management
|
||||||
| 10/17/2019 | Series E | $100MM | $xx.xx | $1B | Battery Ventures, Cross Creek Ventures, Firstmark, General Atlantic, Geodesic Capital, Meritech Capital, Sapphire Ventures, Tiger Global Management | |
|
Price per Share
$xx.xx
Shares Outstanding
18,895,163
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Battery Ventures, Cross Creek Ventures, Firstmark, General Atlantic, Geodesic Capital, Meritech Capital, Sapphire Ventures, Tiger Global Management
|
||||||
| 09/12/2018 | Series D | $50MM | $xx.xx | $500MM | Battery Ventures, Contour Venture Partners, Firstmark Capital, Geodesic Capital, Meritech Capital, Sapphire Ventures, Spark Capital | |
|
Price per Share
$xx.xx
Shares Outstanding
16,247,692
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Battery Ventures, Contour Venture Partners, Firstmark Capital, Geodesic Capital, Meritech Capital, Sapphire Ventures, Spark Capital
|
||||||
| 07/13/2017 | Series C | $31.5MM | $xx.xx | $200MM | Battery Ventures, Contour Venture Partners, Core Capital Partners, Idea Fund Partners, Meritech Capital Partners, Salesforce Ventures, Spark Capital | |
|
Price per Share
$xx.xx
Shares Outstanding
20,653,024
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Battery Ventures, Contour Venture Partners, Core Capital Partners, Idea Fund Partners, Meritech Capital Partners, Salesforce Ventures, Spark Capital
|
||||||
| 12/12/2016 | Series B | $20MM | $xx.xx | $100MM | Battery Ventures, Contour Venture Partners, Core Capital Partners, Idea Fund Partners, Salesforce Ventures, Spark Capital | |
|
Price per Share
$xx.xx
Shares Outstanding
22,947,825
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Battery Ventures, Contour Venture Partners, Core Capital Partners, Idea Fund Partners, Salesforce Ventures, Spark Capital
|
||||||
| 10/01/2015 | Series A | $14MM | $xx.xx | $23.76MM | Battery Ventures, Contour Venture Partners, Core Capital Partners, Elevate Innovation Partners, Idea Fund Partners, Salesforce Ventures | |
|
Price per Share
$xx.xx
Shares Outstanding
50,900,845
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
8.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Battery Ventures, Contour Venture Partners, Core Capital Partners, Elevate Innovation Partners, Idea Fund Partners, Salesforce Ventures
|
||||||
| Last Funding Round | ||||||||
|---|---|---|---|---|---|---|---|---|
| Company | Forge Price | Forge Price Change 5 | Last Closed Trade | Share Class | Post-Money Valuation | Price per Share | Amount Raised | |
 | OpenAI | $469.47 | -0.01% | $xx.xx | Funding Round | -- | -- | -- |
 | Anduril | $40.88 | -3.86% | $xx.xx | Series G | $30.5B | $xx.xx | $2.5B |
 | Figma | $38.00 | +0.03% | $xx.xx | Series E | $10B | $xx.xx | $200MM |
 | Cerebras | $31.35 | -0.16% | $xx.xx | Series F-1 | $2.87B | $xx.xx | $420MM |
 | Kraken | $32.68 | +9.15% | $xx.xx | Series B | $5.52B | $xx.xx | $52.5MM |
 | HeartFlow | -- | -- | $xx.xx | Series E | $1.65B | $xx.xx | $305MM |
 | Netskope | $14.50 | +8.45% | $xx.xx | Series H | $7.5B | $xx.xx | $300MM |
 | Firefly Aerospace | -- | -- | $xx.xx | Series D-4 | $3.49B | $xx.xx | $100MM |
 | Discord | $239.72 | +6.61% | $xx.xx | Series I | $15B | $xx.xx | $500MM |
 | Klarna | $37.31 | +21.02% | $xx.xx | Unknown | -- | -- | -- |
Updated on: Jul 16, 2025
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