Strava was founded in 2009 by Carlos Virella, Mark Gainey, Mark Shaw, Michael Horvath, and Yandong Liu. In February 2023, Horvath said that the company had no immediate plans to go public, but later clarified his view by saying that a public offering is "a means to an end and it’s something we would consider at the right time."

Strava is a social media app for athletes. Users can compare workouts, track progress, and share results. In 2022 and 2023, Strava acquired Recover Athletics and FATMAP. The company has raised more than $150 million in venture capital funding from investors including TCV, Sequoia Capital, Dragoneer Investment Group, Madrone Capital Partners, Jackson Square Ventures, and Go4it Capital. In 2020, Strava was seeking investors at a valuation of more than $1 billion. The resulting funding round brought in $110 million in fresh capital.

These comments should not be interpreted to mean that the company is formally pursuing or foregoing an IPO.

Register for Details

For more details on financing and valuation for Strava, register or login.

Please provide a valid email address.

By registering, you agree to Forge’s Terms of Use. Already registered? Log in

Learn more about Strava

To invest in Strava pre-IPO

Can you invest in Strava pre-IPO?

Strava is a privately held company and is not publicly traded, therefore investing in Strava pre-IPO is only available to accredited investors. If you meet the accreditation criteria, you can learn more about Forge’s Secondary Marketplace and how to invest in private companies before their potential IPO. If you are not accredited, find out how to begin the process and qualify for new investment opportunities.

Can you sell shares of Strava before it goes public?

You can seek to sell your shares in Strava while it remains private. If you are considering selling, you can register today for free to get started. Once registered, a Private Market Specialist will guide you through any questions you might have. You may also continue to browse through our resources to help you understand the implications and procedures involved in selling your private market shares.

What is the pre-IPO value of my Strava shares?

To determine the value of your Strava shares, create a free account to gain access to Forge’s platform. In addition to the Forge Price, Forge Markets contains pricing information for hundreds of pre-IPO companies such as Last Closed Trade Price. A Private Market Specialist will also be available to assist you with any inquiries related to your Strava shares. You can also learn more about how to sell your private shares before getting started.

Is Strava a publicly traded company?

If you are interested in buying or selling private company shares, you can register with Forge today for free to explore your options. Registering gives you access to one of our Private Market Specialists who can guide you through the process of buying or selling. Learn more about how Forge might help you buy pre-IPO shares or sell pre-IPO shares.

To learn more about Strava potential IPO

Will Strava go IPO?

Strava has not yet filed for an IPO. However, it’s important to note that IPOs are not the sole avenue for a private company to transition to public trading. Private companies can also go public through alternative methods such as but limited to Special Purpose Acquisition Companies (SPACs), direct listings, or mergers and acquisitions. Find out which companies are eyeing an IPO on our Tech IPO Calendar 2024.

What is Strava’s IPO price?

The Strava IPO price does not exist at this time, as Strava is still a private company and has not yet conducted an IPO. To explore secondary market data and access private market pricing details and data that may be related to Strava register for Forge Markets, today.

When was Strava founded?

Strava was founded in 2009.

What is Strava funding to date?

Strava has raised $535.81MM to date.

Who are Strava’s major investors?

Sequoia Capital
TCV
Sigma Partners
Jackson Square Ventures
Great Oaks Venture Capital
Steamboat Ventures

Strava Funding Rounds and Valuation

Funding History Chart
Funding Round Details
Funding Date Share Class Amount Raised Price per Share Post-Money Valuation Key Investors
11/26/2020 Series F $110MM $xx.xx $154.52B Dragoneer Investment Group, Go4it, Jackson Square Ventures, Madrone Capital Partners, Sequoia Capital, Tcv
Price per Share
$xx.xx
Shares Outstanding
7,863,205
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
4.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Dragoneer Investment Group, Go4it, Jackson Square Ventures, Madrone Capital Partners, Sequoia Capital, Tcv
08/01/2018 Series E $13.7MM $xx.xx $36.4B Go4it, Jackson Square Ventures, Madrone Capital Partners, Sequoia Capital
Price per Share
$xx.xx
Shares Outstanding
3,478,801
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
4.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Go4it, Jackson Square Ventures, Madrone Capital Partners, Sequoia Capital
10/29/2014 Series D $18.55MM $xx.xx $15.13B Jackson Square Ventures, Madrone Capital Partners, Sequoia Capital
Price per Share
$xx.xx
Shares Outstanding
10,679,197
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
4.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Jackson Square Ventures, Madrone Capital Partners, Sequoia Capital
03/21/2013 Series C $19.7MM $xx.xx $9.38B Jackson Square Ventures
Price per Share
$xx.xx
Shares Outstanding
16,077,192
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
4.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Jackson Square Ventures
07/27/2011 Series B $12.6MM $xx.xx $3.97B Madrone Capital Partners, Sigma Partners
Price per Share
$xx.xx
Shares Outstanding
17,237,388
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
4.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Madrone Capital Partners, Sigma Partners
01/12/2011 Series A $4.05MM $xx.xx $1.35B Sigma Partners
Price per Share
$xx.xx
Shares Outstanding
12,609,582
Liquidation Pref Order
1
Liquidation Pref As Multiplier
1.0x
Conversion Ratio
1.0x
Dividend Rate
4.0%
Cumulative
Non-cumulative
Participating
Non-participating
Participation Cap
--
Key Investors
Sigma Partners
Updated on: Nov 22, 2024

PLEASE READ THESE IMPORTANT LEGAL NOTICES & DISCLOSURES

‘Stock Price’ or other private company metrics (‘PC Data’) may rely on a very limited number of trade and/or IOI inputs in their calculation. PC Data is prepared and disseminated solely for informational purposes. While Forge has obtained information from sources it believes to be reliable, Forge does not perform an audit or undertake any duty of due diligence or independent verification of any information it receives. Forge does not guarantee the accuracy, completeness, timeliness, or availability of PC Data, and are not responsible for any errors or omissions, regardless of the cause, or any results obtained from the use of PC Data. PC Data is derived from the performance and pricing of secondary activity on the Forge platform and other private market trading platforms. PC Data is not intended to, and does not necessarily, represent the market price of any securities (I.e., the price at which you could buy or sell such securities). Reference to company names does not imply any affiliation between Forge and that company, any endorsement or sponsorship by Forge of any company or vice versa, or any partnership, joint venture or other commercial relationship between Forge and any company. Rights with respect to any company marks referred to herein are owned by the company.

Public news articles listed on this page have been curated by Forge based on several factors including, but not limited to, product updates, changes in organization structure, funding rounds, third-party valuations, and key personnel changes. Changes to this list of articles can be made at any time without notice and should not be relied upon for investment purposes. Forge does not verify the accuracy of the information contained in public news articles.

Investing in private company securities is not suitable for all investors, is highly speculative, is high risk, and investors should be prepared to withstand a total loss of their investment. Private company securities are highly illiquid and there is no guarantee that a market will develop for such securities. Each investment carries its own risks, and investors should conduct their own due diligence regarding the investment, including obtaining independent professional advice. Past performance is not indicative of future results. This is not a recommendation, offer, solicitation of an offer, or advice to buy or sell securities by Forge, nor an offer of brokerage services in any jurisdiction where Forge is not permitted to offer brokerage services. Brokerage products and services are offered by Forge Securities LLC, a registered broker-dealer and member FINRA/SIPC. Please see other important disclaimers, disclosures and restrictions you acknowledge by using this website and to which you are subject.